Technology Leaders

Mar 25

Yogi Berra: 4 ‘Comments’ on Mobile Marketing

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What would Hall of Fame catcher Yogi Berra say about multi-screen environments, rich media, and conversion rates for smartphones?

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Mar 23

Convergence Analytics at SES NY March 26

Join industry leaders Andrew Edwards and Rand Schulman on Tuesday, March 26 at SES NY.

CLICK HERE TO REGISTER

Andrew and Rand will be presenting with Google and releasing their report on Convergence Analytics.

Google’s new product, Universal Analytics Beta, will surely impact the BI space like Google Analytics impacted the Analytics space.

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Mar 11

5 Facts You Need to Know About Convergence Analytics -

Convergence analytics has taken on a life of its own. Here are the top five facts you should know about it right now

Mar 07

Web Analytics Best Practices: Trusting the Numbers

In this Free Guide, we’ve outlined the two most common ways analytics data becomes under-utilized in the organization.

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Feb 25

Real Time Means Right Time -

Data is actionable only if it comes at the right time. So, depending on what kind of action you need to take, “real time” will mean “soon enough so I could do something with it.”